Typical Pricing Levels for Facebook Page Management Services

Typical pricing levels for Facebook page management services generally fall into these categories:

• Basic Management: Around PHP 15,000 to PHP 30,000 per month. This usually includes 8-12 posts monthly, basic engagement monitoring, and standard performance reports.

• Full-Service Management: Ranges from PHP 30,000 to PHP 70,000 per month. This covers all basic services plus ad creation and optimization, community management, and strategic consulting.

• Ad Spend Budget: Separate from management fees, typically starting at PHP 10,000 or more monthly, allocated directly to Facebook ads to increase reach and conversions.

• Hourly Consultation: For specialized advice, rates range from PHP 1,000 to PHP 3,000 per hour.

These pricing models can be fixed monthly fees, hourly rates, performance-based, or project-based, depending on the agreement with the service provider.

Regarding Facebook ads costs specifically, the average cost-per-click (CPC) ranges from PHP 1 to PHP 5, with a typical monthly ad budget for small businesses between PHP 3,000 and PHP 10,000. Larger budgets allow for more clicks and greater reach.

In summary, managing a Facebook page with ads and engagement can cost anywhere from about PHP 15,000 up to PHP 70,000 or more monthly, excluding the ad spend budget, which is additional and variable based on campaign goals.