Yoast SEO Free vs Premium: Features, Pricing, and When to Upgrade
Features:
| Feature | Yoast SEO Free | Yoast SEO Premium |
|---|---|---|
| Focus Keyphrases | 1 keyphrase per page/post | Up to 5 keyphrases per page/post |
| Internal Linking Suggestions | Not included | Included; suggests related internal links as you write |
| Redirect Manager | Not included | Included; manage redirects with CSV import/export and REGEX support |
| Social Previews | Not included | Included; preview posts on social media platforms like Facebook and X |
| Content Workouts | Not included | Included; orphaned content and cornerstone content workouts |
| AI-generated SEO Titles & Meta | Limited (10 Sparks) | Unlimited access |
| AI Optimization Suggestions | Not included | Included; content improvement suggestions |
| Bot Blocker | Not included | Included; block specific bots via crawl optimization |
| Premium Support | Not included | 24/7 premium support with fast response times |
| SEO Add-ons | Available separately | Included; News SEO, Local SEO, and Video SEO add-ons |
| Schema Markup | Basic | Advanced; automatic schema.org markup for rich snippets |
The free version covers essential on-page SEO tasks like content analysis, meta tag optimization, and readability checks, making it suitable for beginners or small sites. The Premium version adds advanced tools designed for marketers, business owners, and content teams managing larger or more complex sites.
Pricing:
- Yoast SEO Premium costs approximately $99 per year for a single site license.
When to Upgrade:
- Upgrade to Premium if you want to optimize multiple focus keywords per page, manage redirects easily, get internal linking suggestions, preview social media posts, and access premium support.
- Premium is especially beneficial for larger websites, frequent publishers, or those wanting deeper SEO control and automation.
- If you are just starting or running a small blog/site, the free version provides a solid SEO foundation.
In summary, Yoast SEO Free is great for basic SEO needs, while Yoast SEO Premium offers a comprehensive suite of advanced features that save time and enhance SEO performance for more demanding users.
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