Using Hashtags and Trends Effectively on Threads

To use hashtags (called tags) effectively on Threads, focus on these key points:

• Tags appear without the "#" symbol and are clickable blue text that categorize your post, making it easier for others to find and join conversations.
• You can only add one tag per post on Threads, so choose the most relevant or trending tag that fits your content and community.
• To add a tag, tap the hashtag (#) button below the text box or type "#" followed by your topic. As you type, existing tags will appear for you to select, or you can create a new one if it doesn’t exist.
• Tags on Threads function more like community topics rather than just engagement tools, aiming to foster meaningful conversations rather than spammy hashtag use.
• Use the hashtag button to find trending tags or rely on your recently used tags for consistency.
• Avoid overly promotional content; instead, share valuable, engaging posts that encourage interaction and sharing within the community.
• Engaging thoughtfully in replies on Threads also helps increase visibility, as your comments can appear in your followers’ feeds, so add genuine value rather than generic praise.

In summary, to maximize reach and engagement on Threads, select one relevant, trending tag per post, use the built-in hashtag button for discovery, and focus on authentic, community-driven content rather than promotional noise.