The used car market is growing rapidly, driven by digital innovation, increased consumer sophistication, and a maturing automotive ecosystem. The average price range for used cars is roughly between PHP 450,000 to PHP 600,000 per unit, with a wide variety of price points depending on the model and condition.
Popular used car models include:
- Toyota Vios: Priced from around ₱185,000 to ₱1,200,000
- Toyota Fortuner: Starting as low as ₱29,500 up to ₱5,450,000
- Ford Territory: From ₱650,000 to ₱1,345,450
- Ford Ranger: From ₱438,000 to ₱1,670,000
- Ford Everest: From ₱290,000 to ₱2,525,000
SUVs dominate the body type preference, with thousands available for sale, followed by vans, hatchbacks, and MPVs.
Pricing trends show a shift toward smarter spending, with buyers often choosing higher-end used cars over entry-level new models. The rise of online marketplaces has made pricing more transparent and competitive. Digital tools and AI-driven pricing models are increasingly used to optimize pricing and inspection processes.
The market is expected to grow significantly, with projections estimating the used car market size to reach USD 0.71 billion by 2025 and USD 2.15 billion by 2030, reflecting a compound annual growth rate (CAGR) of about 24.8% driven by factors such as digitalization, middle-class expansion, and financing programs.
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